Auna di Sotto (BZ), July 2024 – Loacker presents Chocolaterie, its new product line for wafer and chocolate enthusiasts. This new delicious line made by the South Tyrolean company alternates the irresistible crunchiness of wafers and the smooth Loacker creams covered in an elegant chocolate covering.
Chocolaterie’s elegant goodness can be savored in three flavors: Dark Chocolate with fragrant wafers enhanced with a pinch of cocoa, filled with dark chocolate cream and coated with irresistible dark chocolate; Milk Chocolate with fragrant wafers enhanced with a pinch of cocoa, filled with chocolate cream, coated in dark milk chocolate; and White Chocolate with fragrant wafers filled with Alpine milk cream filling and coated in white chocolate.
The three flavors come in different formats: Chocolaterie Dark Chocolate and Chocolaterie Milk Chocolate are available in the 118 g family pack (145 g exclusively for the discount channel), in the classic 59 g pack, in the 17.5 g snack format and in the 17.5 g x 4 multipack, as well as in the single-portion Minis 9.5 g version and in the 9.5 g x 12 (114g) Stand-up Bag. Chocolaterie White Chocolate, on the other hand, is available in a 17.5 g snack format and in the 17.5 g x 4 multipack, in single-portion Minis 9.5 g and in the Minis 9.5g x 12 (114 g) Stand-up Bag.
Whether you’re spending an evening at home with the family, are parents wanting high-quality products for your children, students on their break or want to round off a picnic on a sunny day, Chocolaterie is the perfect treat for you.
Loacker proposes a new concept able to grow the wafer category by adding its typical goodness and lightness to the chocolate market. The line marries a moment of pure goodness and the pursuit of a light and balanced snack in line with the brand’s philosophy.
Loacker’s flavor is all about light and balanced goodness, but it also dovetails with environmental and societal responsibility thanks to its Cocoa Farming Program which sources 1/3 of the cocoa it needs, aiming to reach 100% by 2030. The program supports farmers in Ecuador and the Cote d’Ivoire, guaranteeing a fair price for their work, promoting the implementation of green farming practices and supporting the local community with social project focusing on female empowerment and children’s rights.
